WordPress has developed guides and tools to help publishers switch from closed-source content management systems like Wix and commercial WordPress page builders to Gutenberg, its block-based editor. While it’s understandable that WordPress aims to assist businesses and publishers in transitioning away from Wix, this move has sparked controversy in some circles.

WordPress Page Builders

WordPress has long aimed to assist publishers and businesses in creating attractive websites. However, for many years, it faced challenges in achieving this goal. In response, software developers like Elegant Themes (creators of Divi Page Builder) and Elementor devised user-friendly solutions, allowing individuals to design webpage templates through a visual interface.

These page builders revolutionized the process by enabling users to construct templates with a simple point-and-click approach. Users could select pre-made styles for the top, bottom, and middle sections of the page, customizing them through an intuitive menu system offering options like colors and width.

Page builders, also known as website builders, facilitate a drag-and-drop method for placing text content in rows of boxes. Users can easily choose a predefined format for the text using global styles, even if they lack coding knowledge. Adding forms and images to a page, along with resizing them, becomes a straightforward task through accessible menus. These third-party webpage builders allow users to arrange elements on the page, resize them, and apply colors with just a few clicks.

With over five million users, Elementor alone has played a significant role in making WordPress more user-friendly, contributing to its increased popularity.

WordPress Gutenberg Website Builder

In recent years, WordPress introduced its Gutenberg Full Site editor, aiming to emulate the visual blocks-based page building experience. Although Gutenberg initially lacked the polish seen in commercial website builders, WordPress has been steadily improving it over time. The day when WordPress catches up and offers a competitive experience is approaching, as the platform continues its iterative enhancements to make Gutenberg more user-friendly.

This progress with Gutenberg poses a challenge for third-party website builders. WordPress, in its quest to evolve, is hastening the decline of commercial page builders. To assist users in transitioning from page builders to Gutenberg, the full site editor, WordPress has developed new Data Liberation tools and guides. These resources are designed to aid users in making a smooth shift away from commercial page builders.

WordPress Data Liberation Project

WordPress has created a set of guides and tools to assist users in transitioning from the old Gutenberg builder to the now more mature Gutenberg. While Gutenberg may not be as polished as some other website builders, it is functional and relatively simple to use.

This post was written by Kristian D’An. Kristian is the owner and SEO Specialist of the best marketing companies in St Petersburg FL. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries.