This is the scenario: a possible shopper asks you for a proposal for companies or merchandise in response to a Request for Proposal (RFP) or Request for Quote (RFQ), however the place do you begin? Earlier than creating reasonable monetary projections, your accountant will wish to know roughly what number of seats you are planning on having, what your common examine will probably be, and roughly what number of covers per day you propose to do. Being conservative in these estimations is essential as these three knowledge factors will probably be used as the idea for determining whether or not your idea is financially possible.
If you recognize your corporation, are accustomed to and in a position to make monetary projections, and have performed the required analysis (for instance, on the right way to worth your services or products to satisfy your competitors), you might be able to shortly (in at some point) create a stripped-down model of a marketing strategy.
This is the order your proposal sections ought to comply with: 1) introduce your self, 2) summarize the potential shopper’s wants, 3) describe your merchandise, companies and prices, and at last, 4) present details about your group, your credentials, and your capabilities.
Alternatively, when a possible shopper asks for a proposal, they’re primarily saying, I’ve this drawback, however I would like you to counsel the most effective resolution and inform me how a lot it would price.†By requesting a proposal, your potential shopper is hoping you’ve an understanding of their wants, or will a minimum of do the analysis the acquire the understanding.
Fairly, the monetary projections part is an in depth account of your organization’s projected monetary image based mostly in your cautious data-collection and analysis efforts which have given you an understanding of your organization’s place out there in relation to that of your rivals.